Did you know that companies spend between $1000 and $1500 per salesperson on sales training programs, yet more than 80% of the information taught is forgotten within 90 days? That’s a big chunk of cash for very little payoff.
It’s no secret that traditional sales training methods just don’t cut it anymore. Long classroom sessions or hours of online lectures simply don’t match how today’s workforce learns best. It’s time to look beyond the traditional classroom training sessions and provide sales training programs that speak directly to the needs and interests of today’s workforce.
We’re talking about a generation that has grown up with TikToks and Instagram Reels – quick, engaging, and always accessible on their phones. They don’t have the patience to sit in a long, boring training seminar.
So, why are we still clinging to outdated training methods that cost too much and deliver too little? Successful companies will rethink the game and switch to mobile-first training tools that fit the fast-paced, on-the-go lifestyle of their sales teams.
The Shift to Mobile-First Training
Shifting to mobile-first training doesn’t mean just taking all existing training materials and throwing them up on a website or app. To truly make an impact, the entire learning experience needs to be reimagined for a mobile-first world. Think flexible, engaging and personalized. Those are the characteristics that today’s sales teams crave.
Mobile-first training tools offer several advantages:
- Always Accessible – your reps can train anytime and anywhere, whether they’re commuting, folding laundry or waiting for their next meeting.
- Bite-Sized Learning – complex concepts broken down into quick, engaging, micro-learning videos are easier to digest and remember.
- Tailored to Each Rep – junior reps can focus on the basics, while seasoned pros tackle advanced negotiation techniques.
- Real-Time Feedback – managers can track progress, spot gaps, and tweak training programs on the fly.
How Mobile Training Impacts Sales Performance
By making learning easier, Mobile-first training tools have a direct impact on sales performance:
- Faster Onboarding – new reps get up to speed quickly and start contributing to the company’s bottom line sooner.
- Better Product Knowledge – product updates and new information are delivered instantly to keep your team in the loop.
- Sharpened Skills – need a quick refresh before a big pitch? Mobile training has your back!
- More Selling Time – no need for long training sessions that take sales reps away from their selling activities.
- Improved Customer Engagement – well-trained reps understand customer needs better and close deals faster.
Steps to Implement Mobile-First Training Tools in Your Organization
Ready to make the switch? Following is a suggested outline of steps that you can use as a guide, keeping in mind that any learning and development platform you use must be tailored to your company’s specific needs.
- Pinpoint Your Team’s Needs – a training needs assessment will help you identify the skill gaps and must-have knowledge for new hires.
- Set Clear Goals- define what success looks like. Think measurable results tied to your sales strategy.
- Choose the Right Tools – look for user-friendly interactive learning software your team will actually enjoy using.
- Create Engaging Content – keep it short, relevant and fun. Bonus points for videos!
- Track Progress – use analytics to see what’s working (and what’s not).
- Keep Improving – regularly update your training based on feedback and performance data.
How Bites Can Help Your Sales Team Thrive
At Bites.io, we make mobile-first training simple, effective – and most importantly – engaging. In our platform, you’ll find a combination of cutting-edge technology and practical functionality that delivers an unmatched learning experience.
Mobile-First Design
The advantages of mobile-first design include an intuitive interface that works seamlessly across devices so that your team can access training content whenever and wherever they need it.
Video-Based Microlearning
With Bites, you can create short, impactful videos your team will actually watch (and remember).
Bites AI
AI-powered video creation features help you create engaging training materials in minutes.
Flexible Distribution
Share content via SMS, email or messaging apps with just a click.
Comprehensive Analytics
Track engagement, completion rates and other performance metrics to measure effectiveness of training programs and then make adjustments.
The Bites platform is incredibly simple to use and unparalleled in its effectiveness. Here’s how it works:
- Create content in any format – from word documents, to powerpoint slides to videos, upload your desired content to the system.
- Let the AI work its magic – give our tool the chance to turn your basic content into something interesting and engaging.
- Get a powerful micro-learning unit – within minutes, you’ll have an interactive bite-sized training module ready to wow your sales reps.
- Distribute seamlessly – with the click of a button, you can push the content out to all of your sales reps on whatever platform they choose.
After that, all you have to do is sit back and watch your sales team thrive!
Are you ready to transform your sales training? Don’t let outdated training methods hold your team back. Schedule a demo today and see how we can help your sales team achieve better results with mobile-first training tools.