Train Consumer Goods
Teams at the Pace of Your Supply Chain
Bites helps FMCG brands train factory teams, field reps, and merchandisers worldwide—moving knowledge as fast as your products.
Trusted by FMCG Giants
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The fast-moving consumer goods industry faces unique training challenges that traditional LMS platforms simply can’t address:
New SKUs, seasonal launches – your frontline teams can’t afford to lag behind.
From manufacturing floors in multiple countries to field reps covering vast territories, maintaining training consistency is complex.
Production lines can’t stop, store visits are scheduled tightly, and merchandising windows are narrow. Training must fit into operational flow.
Food safety, quality standards, and regional regulations change constantly. Non-compliance isn’t an option, but traditional training can’t keep pace.
Without data on training effectiveness across factories, regions, and roles, you can’t optimize performance or ensure compliance at scale.
Training that keeps up with the speed of your products and the reach of your operations.
How Bites Transforms FMCG Training
Mobile-First Training in the Field Without Downloads
Your teams can access critical updates instantly on any device, anywhere in your operation. No app downloads, no IT complications. Your team has immediate access to the product knowledge, safety protocols, and compliance updates they need.
Short, Video-Based Microlearning for Frontline Teams
Bite-sized sessions that fit into shift changes, route planning, and merchandising visits. Cover essential topics like product launches, safety protocols, and compliance requirements in digestible formats available in multiple languages instantly.
Real-Time Global Visibility Into Performance and Compliance
Know exactly where your teams stand across all locations and roles. Track progress by facility, region, or individual employee to identify knowledge gaps before they impact production, sales, or compliance.
Instant Worldwide Deployment
Roll out training across all operations simultaneously. Update safety protocols once, deploy everywhere instantly. Whether you’re managing five facilities or 500, new product launches and regulatory updates reach every team member simultaneously.
AI Support That Taps Into Your Product Knowledge Base Quickly
Field reps, factory workers, and merchandisers can instantly find answers about SKUs, promotions, safety procedures, and compliance requirements pulled exclusively from materials assigned to your teams in real-time.
FMCG Case Study
Unilever utilized Bite templates to transform existing PDF materials into engaging short videos for employees. Within 24 hours, 1400 employees had completed the compliance training with Bites (~80% of the target group). Afterward, Unilever’s managers used Bites dashboard to track employee progress, accuracy on the quiz, and to get in touch with workers who hadn’t completed the training. Klara used the dashboard to identify employees who had not completed the training and followed up with a reminder. This brought the completion rate to 96% after a few days. Additionally, this process was implemented quickly and easily: “It was really easy for me to create and share the content with my team”.
Unilever utilized Bite templates to transform existing PDF materials into engaging short videos for employees. Within 24 hours, 1400 employees had completed the compliance training with Bites (~80% of the target group). Afterward, Unilever’s managers used Bites dashboard to track employee progress, accuracy on the quiz, and to get in touch with workers who hadn’t completed the training. Klara used the dashboard to identify employees who had not completed the training and followed up with a reminder. This brought the completion rate to 96% after a few days. Additionally, this process was implemented quickly and easily: “It was really easy for me to create and share the content with my team”.
Unilever utilized Bite templates to transform existing PDF materials into engaging short videos for employees. Within 24 hours, 1400 employees had completed the compliance training with Bites (~80% of the target group). Afterward, Unilever’s managers used Bites dashboard to track employee progress, accuracy on the quiz, and to get in touch with workers who hadn’t completed the training. Klara used the dashboard to identify employees who had not completed the training and followed up with a reminder. This brought the completion rate to 96% after a few days. Additionally, this process was implemented quickly and easily: “It was really easy for me to create and share the content with my team”.
faster new product knowledge deployment
improvement in safety compliance scores
completion rate on mandatory regulatory training
reduction in field rep questions to headquarters
What's a Bite?
See how FMCG training comes to life in bite-sized, engaging modules:
New Product Launch Training
4-minute video covering key features, target demographics, competitive positioning, and selling points with interactive knowledge checks
Safety Protocol Updates
Step-by-step visual demonstrations of proper handling procedures, equipment usage, and incident reporting protocols
Quality Control Standards
Interactive checklists and visual guides for inspection procedures, testing protocols, and quality checkpoints
Merchandising Excellence
Quick demonstrations of planogram execution, promotional display setup, and shelf optimization techniques
Regulatory Compliance
Essential training on food safety requirements, labeling standards, and regional regulatory updates with scenario-based assessments
Production Efficiency
Process improvement techniques, equipment optimization, and best practice sharing across manufacturing sites
Each Bite is designed to be completed in under 5 minutes, making it easy for teams to learn during shift changes, route planning, or equipment downtime.
Proven ROI
for FMCG
Engagement
Frontline teams love bite-sized learning that respects their time and operational constraints.
Retention
Teams retain 95% of video content compared to 10% when reading traditional training materials.
Faster knowledge deployment accelerates product launches and market responsiveness.
Our AI-powered content creation tools make it easy to develop professional training materials quickly and efficiently.
Let's Talk
FMCG Training
Ready to train faster and launch smarter?
Transform your FMCG training approach with mobile-first microlearning that moves at the speed of your supply chain. Accelerate product launches, ensure compliance, improve safety performance, and gain real-time visibility into training effectiveness across your global operations.
